Convenience stores can cash in on ‘top up shopping’ trend

     
Retail Feb 2, 2026

The C-store market sector is one which Loomis is extremely familiar with as we number many C-stores amongst our client base. These are businesses which handle a substantial amount of cash and benefit from the secure, efficient cash management offered by Loomis. Cash in transit, coin and note delivery, cash recycling and smart safes all form part of a comprehensive service package which frees up valuable time and resources for C-store owners and managers.

So, we make it our business to keep an eye on the sector and to monitor emerging trends to ensure that the Loomis service continues to meets the needs of C-stores.

After a slowdown in 2024, analysts predict that the UK convenience store market is set to experience consistent growth over the next few years. The shift towards more frequent top-up shopping, as consumers manage cash flow by shopping "little and often”, has created substantial growth potential in the market. Valued at approximately £48.8 billion in 2025 and driven by top-up shopping missions and increased demand for fresh, chilled, and food-to-go items, the sector is experiencing consistent, resilient growth, with forecasts indicating it will exceed £57 billion by 2030. 

However, rising prices are a big challenge for convenience stores, which are often perceived as more expensive than other channels. This reputation can drive away less-affluent food shoppers so convenience stores must prove their value for money by focusing on competitive pricing and cost-effective offerings. 


Here are some key insights to bear in mind...

"Top-up" missions are a new focus

Consumers are visiting local shops more frequently - now averaging 2.3 trips per week - but buying fewer items per visit, with basket sizes remaining flat. Instead, many are doing “top-up” missions, grabbing just what they need, when they need it. Snacks are often at the top of that list.

Price sensitivity is rising

Shoppers are more budget-conscious. Offering a strong range of own-label products and clear promotions - especially round-pound pricing, which drives the highest impulse purchasing - can help attract value-focused customers. Visibility matters too, so placing deals near the entrance or till can boost impulse sales.

Health and lifestyle trends are reshaping baskets

Nearly 40% of shoppers now identify as very health-conscious, and 51% actively avoid ultra-processed foods (UPFs). Stocking low-sugar, plant-based, and no-alcohol options - especially those with added benefits like protein (36%), vitamins, or gut health - can appeal to younger, wellness-focused consumers. Clear labelling and dedicated shelf space are key. High demand for nootropics, electrolytes, and low-sugar beverages is reshaping "cold vault" (fridge) space, often outperforming traditional soft drinks.

Food-to-go is growing
 
With planned top-up missions up 3% points year-on-year, fresh sandwiches, salads, and hot snacks are driving footfall, especially at lunch. Adding a coffee machine or bakery section can turn a quick visit into a regular habit. 

Locally produced and sourced products
 
Community-led retailing is gaining traction. Stores can expand fresh and local ranges, including bakery and butchery, to strengthen their role as community hubs. This approach resonates with family-led missions and builds shopper loyalty through local trust and relevance.

Vaping


Over recent years, disposable vapes have generated significant revenue and footfall for C-stores but the ban on single use vapes which came into force on 1 June 2025 presented a substantial challenge, as almost half of consumers reported they would visit less frequently without single-use vaping products.
 
Promoting refillable and rechargeable vape options can maintain shopper interest and footfall. By staying flexible and listening to what customers want, convenience retailers can not only survive but thrive in today’s fast-changing market.
 

Sources:

https://store.mintel.com/report/uk-convenience-stores-market-report

https://www.betterbiscuits.com/insights-and-inspiration/trends-and-insights/what-uk-shoppers-want-from-convenience-stores

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